The tipping point /
An introduction to the Tipping Point theory explains how minor changes in ideas and products can increase their popularity and how small adjustments in an individual's immediate environment can alter group behavior.
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| Format: | Book |
| Language: | English |
| Published: |
Boston :
Back Bay Books,
©2000.2002.
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| Edition: | 1st Back Bay pbk. ed. |
| Subjects: |