Blue ocean shift : beyond competing : proven steps to inspire confidence and seize new growth /
Drawing on more than a decade of new work, the authors demonstrate how to move beyond competing, inspire confidence, and seize new growth, discussing how to take an organization into an uncontested market space.
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| Main Authors: | , |
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| Format: | Book |
| Language: | English |
| Edition: | First edition. |
| Subjects: |