New media and public relations /
This book offers insights on how emerging technologies challenge and change the rules of stakeholder engagement in corporate, nonprofit, and activist environments. Topics include updated thinking on mobile applications, crisis response, and ethical implications of online exchanges in addition to gro...
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| Other Authors: | |
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| Format: | Book |
| Language: | English |
| Published: |
New York :
Peter Lang,
[2017]
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| Edition: | Third edition. |
| Subjects: |