To sell is human : the surprising truth about moving others /
Whether we're employees pitching colleagues a new idea, entrepreneurs enticing funders, or parents and teachers cajoling children to study, we spend our days trying to move others. Like it or not, we're all in sales. Offering a fresh look at the science of selling, the author reveals the n...
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Main Author: | |
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Format: | Book |
Language: | English |
Published: |
New York :
Riverhead Books,
2013.
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Edition: | First Riverhead trade paperback edition. |
Subjects: |