Lifestyle marketing reaching the new American consumer /

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Bibliographic Details
Main Author:	Michman, Ronald D.
Corporate Author:	NetLibrary, Inc
Other Authors:	Mazze, Edward M., Greco, Alan James, 1950-
Format:	Electronic eBook
Language:	English
Published:	Westport, Conn. : Praeger, 2003.
Subjects:	Market segmentation > United States. Target marketing > United States. Consumers' preferences > United States. Consumer behavior > United States. Lifestyles > United States. Electronic books.

Rochester Public Library

Holdings details from Rochester Public Library
Call Number:	XX(649268.1)