After greenwashing : symbolic corporate environmentalism and society /
"Businesses promote their environmental awareness through green buildings, eco-labels, sustainability reports, industry pledges and clean technologies. When are these symbols wasteful corporate spin, and when do they signal authentic environmental improvements? Based on twenty years of research...
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| Main Author: | |
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| Format: | Book |
| Language: | English |
| Published: |
Cambridge :
Cambridge University Press,
2014.
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| Series: | Organizations and the natural environment
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| Subjects: |