Happy customers everywhere : how your business can profit from the insights of positive psychology /
The best customer for any business is a happy customer. He returns again and again, brings his friends and relatives, and his loyalty becomes a marketing platform of its own. But growing a loyal base is challenging, and what works brilliantly for one company might backfire on another. Over the last...
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Format: | Book |
Language: | English |
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New York :
Palgrave Macmillan,
2012.
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Edition: | 1st ed. |
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Washington County Library
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Hennepin County Library
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HF5415.32 .S355 2012 |
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University of St. Thomas
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St. Cloud State University
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