15th Paul D. Converse Symposium /

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Bibliographic Details
Corporate Authors:	Paul D. Converse Symposium University of Illinois, American Marketing Association
Other Authors:	Hess, James D., Griffin, Abbie
Format:	Conference Proceeding Book
Language:	English
Published:	Chicago, Ill. : American Marketing Assoication, 2001.
Series:	Proceedings series (American Marketing Association)
Subjects:	Marketing > Congresses

University of Minnesota

Holdings details from University of Minnesota
Call Number:	HF5411 .P38 2000