Marketing management : knowledge and skills : text, analysis, cases, plans

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Bibliographic Details
Main Author:	Peter, J. Paul
Other Authors:	Donnelly, James H.
Format:	Book
Language:	English
Published:	Homewood, IL : Irwin, ©1992.
Edition:	3rd ed.
Subjects:	Marketing > Management Marketing > Management > Case studies

Southwest Minnesota State University

Holdings details from Southwest Minnesota State University
Call Number:	HF5415.13 .P387 1992

University of Minnesota

Holdings details from University of Minnesota
Call Number:	HF5415.13 .P387 1992