Social media ROI : managing and measuring social media efforts in your organization

Social media ROI : managing and measuring social media efforts in your organization /

"Use this book to bring true business discipline to your social media program and align with your organization's goals. Top branding and marketing expert Olivier Blanchard brings together new best practices for strategy, planning, execution, measurement, analysis, and optimization. You wil...

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Bibliographic Details
Main Author: Blanchard, Olivier, 1971-
Format: Book
Language:English
Published: Indianapolis, Ind. : Que, ©2011.
Subjects:
Social media > Economic aspects.
Internet marketing.
Médias sociaux > Aspect économique.
Marketing sur Internet.
Business and Management.
Online-Marketing
Soziale Software.
World Wide Web 2.0.
Unternehmenspolitik.
Return on Investment.
Internet.
Marketing.
Sociala medier > ekonomiska aspekter.

Anoka Ramsey Community College, Coon Rapids

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Minnesota State University, Mankato

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Southwest Minnesota State University

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Normandale Community College

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Minneapolis College

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ISIL:US-MNNMT

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University of Northwestern - St. Paul

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Metropolitan State University

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University of St. Thomas

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University of Minnesota

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Winona State University

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Dakota County Library

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