Major theories of media effects : analysis and evaluation /
"In Major Theories of Media Effects, six major theories of media effects are thoroughly analyzed and then evaluated to construct a picture of the current state of knowledge about the scholarly field of media effects. These six theories are cultivation, agenda setting, framing, uses and gratific...
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| Format: | Book |
| Language: | English |
| Published: |
New York :
Peter Lang,
[2019]
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| Subjects: |