Advertising campaign planning : developing an advertising-based marketing plan /

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Bibliographic Details
Main Author:	Avery, Jim, 1947-
Format:	Book
Language:	English
Published:	Chicago, Ill. : Copy Workshop, ©2010.
Edition:	4th ed.
Subjects:	Advertising campaigns > Planning. Advertising media planning Marketing > Planning

University of Minnesota

Holdings details from University of Minnesota
Call Number:	HF5837 .A93 2010