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1
Consumer research : introspective essays on the study of consumption
Thousand Oaks : Sage Publications, 1995Format: Book
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2
Marketing : real people, real choices
Upper Saddle River, N.J. : Pearson Prentice Hall, 2006
4th ed.Format: Book
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3
After fifty : how the baby boom will redefine the mature market
Ithaca, NY : Paramount Market Pub., 2003Format: Book
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4
How customers think : essential insights into the mind of the market
Boston, Mass. : Harvard Business School Press, 2003Format: Book
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5
Consuming interests : the social provision of foods
London : [New York] : UCL Press ; [Routledge], 2000Format: Book
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6
Lifestyle economics : consumer behavior in a turbulent world
New York : St. Martin's Press, 1986Format: Book
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7
Consumer behavior
Chicago : Dryden Press, 1993
6th ed.Format: Book
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8
Virtual social identity and consumer behavior
Armonk, N.Y. : M.E. Sharpe : Society for Consumer Psychology, 2009Format: Book
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9
Lifestyle marketing : reaching the new American consumer
Westport, Conn. : Praeger, 2003Format: Book
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10
Leveraging Japan : marketing to the new Asia
San Francisco : Jossey-Bass, 2000Format: Book
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11
Consumer behavior
Upper Saddle River, NJ : Pearson Prentice Hall, 2004
8th ed.Format: Book
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12
Culture and consumption : new approaches to the symbolic character of consumer goods and activities
Bloomington : Indiana University Press, 1990
1st Midland book ed.Format: Book
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13
Global and multinational advertising
Hillsdale, N.J. : L. Erlbaum, 1994Format: Book
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14
Neuromarketing : exploring the brain of the consumer
Berlin ; London : Springer, 2010Format: Book
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15
Income, saving, and the theory of consumer behavior
Cambridge : Harvard University Press, 1949Format: Book
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16
Consumer insight : how to use data and market research to get closer to your customer
London ; Sterling, Va. : Kogan Page, 2004Format: Book
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17
Greater good : how good marketing makes for better democracy
Boston, Mass. : Harvard Business Press, 2007Format: Book
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18
A Global marketplace for consumers.
Paris, France : Washington, D.C. : Organisation for Economic Co-operation and Development ; OECD Publications and Information Centre, 1995Format: Book
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19
Brandchild : remarkable insights into the minds of today's global kids and their relationships with brands
London ; Sterling, VA : Kogan Page, 2003Format: Book
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20
Global marketing and advertising : understanding cultural paradoxes
Thousand Oaks, Calif. : Sage Publications, 1998Format: Book
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