Getting partnering right : how market leaders are creating long-term competitive advantage /

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Bibliographic Details
Main Author: Rackham, Neil
Other Authors: Friedman, Lawrence G., Ruff, Richard, 1941-
Format: Book
Language:English
Published: New York : McGraw-Hill, ©1996.
Subjects:

MARC

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100 1 |a Rackham, Neil 
245 1 0 |a Getting partnering right :  |b how market leaders are creating long-term competitive advantage /  |c Neil Rackham, Lawrence Friedman, and Richard Ruff. 
260 |a New York :  |b McGraw-Hill,  |c ©1996. 
300 |a viii, 237 pages :  |b illustrations ;  |c 24 cm 
336 |a text  |b txt  |2 rdacontent 
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338 |a volume  |b nc  |2 rdacarrier 
500 |a Includes index. 
650 0 |a Strategic alliances (Business) 
650 0 |a Partnership 
650 0 |a Interorganizational relations 
650 0 |a Competition 
700 1 |a Friedman, Lawrence G. 
700 1 |a Ruff, Richard,  |d 1941- 
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