Writing effective letters, memos, & e-mail /

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Bibliographic Details
Main Author: Bell, Arthur H. (Arthur Henry), 1946-
Format: Book
Language:English
Published: Hauppauge, NY : Barron's, ©2004.
Edition:3rd ed.
Series:Business success guide
Subjects:
Table of Contents:
  • Your style: The natural voice for professional writing
  • "Read me" layouts and conventions: Eye appeal for persuasion, including fax and e-mail
  • Recipes for success: Quick plans to clarify your writing
  • Here's the good news: Letters, memos, and e-mail that say "yes"
  • Here's the bad news: Letters, memos, and e-mail that say "no"
  • Here's a mixed bag: Good news and bad news
  • The extended letter: Reports and proposals
  • Writing a great short report: Making and supporting your point
  • Writing winning proposals and short business plans: Designing persuasive arguments
  • Changing and rearranging: Fast fixes for the final polish
  • Difficult letters, memos, and e-mail: Writing for sensitive situations
  • Appendix A.A quick guide to grammar and punctuation
  • Appendix B. Converting written documents to oral presentations.