The republic of mass culture : journalism, filmmaking, and broadcasting in America since 1941 /
The new edition of James L. Baughman's successful book The Republic of Mass Culture examines the advent of television and the impact it had on the established mass media: radio, film, newspapers, and magazines. When television captured the largest share of the mass audience by the late 1950s, r...
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Main Author: | |
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Format: | Book |
Language: | English |
Published: |
Baltimore :
Johns Hopkins University Press,
©2006.
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Edition: | 3rd ed. |
Series: | American moment
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Subjects: |
Table of Contents:
- The voluntary propagandists
- Americans and their mass media in 1945
- Test patterns: television comes to America, 1945-1955
- The war for attention: responding to television, 1947-1958
- Evenings of avoidance: television in the 1960s
- Competing for the marginal: television's rivals, 1958-1970
- Network television triumphant, 1970-1981
- The Babel builders: television's rivals, 1970-1990
- The perils and possibilities of cable television, 1980-1992
- Century's end, 1993-2005.