Beyond "good company" : next generation corporate citizenship /
The authors have conducted extensive research into the role of business in public life, and this book developes the themes of that work. It takes a practice-oriented look at corporate citizenship, and uses real, behind the scenes examples from well-known companies to show that for many firms social...
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| Main Author: | |
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| Other Authors: | , |
| Format: | Book |
| Language: | English |
| Published: |
New York :
Palgrave Macmillan,
2007.
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| Edition: | 1st ed. |
| Subjects: |
MARC
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| 100 | 1 | |a Googins, Bradley K. | |
| 245 | 1 | 0 | |a Beyond "good company" : |b next generation corporate citizenship / |c Bradley K. Googins, Philip H. Mirvis, and Steven A. Rochlin. |
| 250 | |a 1st ed. | ||
| 260 | |a New York : |b Palgrave Macmillan, |c 2007. | ||
| 300 | |a viii, 280 pages : |b illustrations ; |c 25 cm | ||
| 336 | |a text |b txt |2 rdacontent | ||
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| 338 | |a volume |b nc |2 rdacarrier | ||
| 504 | |a Includes bibliographical references (pages 257-274) and index. | ||
| 505 | 0 | |a Next generation corporate citizenship -- I: A movement afoot -- Business and society: a view from the top -- From good to "best of the good" -- New rules for business success -- Stages of corporate citizenship -- II: Repurposing the enterprise -- Defining what matters -- Taking an integrated, strategic approach -- Leading next generation companies -- Engaging employees as citizens -- III: Putting citizenship to work -- Integrating citizenship into the business -- Taking citizenship to market -- Co-creating value for business and society -- Conclusion: Can business step up? | |
| 520 | |a The authors have conducted extensive research into the role of business in public life, and this book developes the themes of that work. It takes a practice-oriented look at corporate citizenship, and uses real, behind the scenes examples from well-known companies to show that for many firms social responsibility is becoming more integrated into corporate strategy. | ||
| 650 | 0 | |a Social responsibility of business. | |
| 650 | 7 | |a Social responsibility of business. |2 fast |0 (OCoLC)fst01122851 | |
| 650 | 1 | 7 | |a Sociale verantwoordelijkheid. |2 gtt |
| 650 | 1 | 7 | |a Bedrijfscultuur. |2 gtt |
| 650 | 1 | 7 | |a Bedrijfsbeleid. |2 gtt |
| 650 | 7 | |a Social responsibility of business. |2 nli | |
| 700 | 1 | |a Mirvis, Philip H., |d 1951- | |
| 700 | 1 | |a Rochlin, Steven A. | |
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