Making them believe : the 21 principles and lost secrets of Dr. J. R. Brinkley-style marketing /

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Bibliographic Details
Main Author: Kennedy, Dan S., 1954-
Other Authors: Kessler, Chip
Format: Book
Language:English
Published: Garden City, NY : Glazer-Kennedy Publishing, 2010.
Subjects:

MARC

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100 1 |a Kennedy, Dan S.,  |d 1954- 
245 1 0 |a Making them believe :  |b the 21 principles and lost secrets of Dr. J. R. Brinkley-style marketing /  |c Dan S. Kennedy and Chip Kessler. 
260 |a Garden City, NY :  |b Glazer-Kennedy Publishing,  |c 2010. 
300 |a xxxvi, 264 pages :  |b illustrations ;  |c 22 cm 
336 |a text  |b txt  |2 rdacontent 
337 |a unmediated  |b n  |2 rdamedia 
338 |a volume  |b nc  |2 rdacarrier 
500 |a "How one of America's legendary rogues marketed 'The Goat Testicles Solution' and made millions." --Title page. 
504 |a Includes bibliographical references. 
600 1 0 |a Brinkley, John Richard,  |d 1885-1942 
650 0 |a Sales promotion  |z United States. 
650 0 |a Marketing  |z United States 
650 0 |a Success in business  |z United States 
700 1 |a Kessler, Chip 
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