Handbook of strategic planning /

Drawing on contributions from leading corporate executives, educators, consultants and business thinkers, this comprehensive handbook is a desktop guide to all facets of strategic planning.

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Bibliographic Details
Other Authors: Gardner, James R., 1944-, Rachlin, Robert, 1937-, Sweeny, Allen
Format: Book
Language:English
Published: New York : J. Wiley, ©1986.
Subjects:

MARC

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505 0 |a Strategic management : an overview / Frederick W. Gluck -- Organizing for planning / Walter P. Blass -- The role of consultants / Thomas C. Barron -- Assessing the competition : business intelligence for strategic management / William L. Sammon -- Corporate portfolio analysis / Fred G. Weiss and Elizabeth E. Tallett -- Formulating strategies and contingency plans / William C. King -- Strategic planning : a view from Japan / Warren D. Chinn, Yoshihisa Murasawa, and John D. Vandenbrink -- Making plans work : administering and controlling strategic plans / George C. Sawyer -- The role of company culture and internal politics / William H. Newman -- Reward systems and strategy / Edward E. Lawler -- Failures in strategic planning / Peter A. Michel -- Acquisition planning / Peter L. Gartman -- Divestiture planning / Peter N. Walmsley -- Marketing planning / Lorraine C. Scarpa and Debra J. Rosenfield. 
505 0 |a Manufacturing strategic planning in capital-intensive industries / Dana G. Mead and Thoburn Milar Stamm -- Strategic research and development planning / Martin Cooper -- Human resource planning / Fosten A. Boyle and Alan A. Yelsey -- Public affairs planning / James C. Bowling -- Venture capital planning / Kenneth W. Rind -- Strategic entrepreneurship in high-technology companies / William E. Johnson and Raymond D. Lucas -- Strategic planning for international operations / Erika Izakson -- Strategic planning for financial services companies / Carl H. Malmstrom -- Strategic planning for consumer retail businesses / Frank Willard -- Strategic planning for small businesses / Russell A. Patterson -- Strategic planning in the voluntary sector / George W. Wilkinson -- Strategic planning in the military / John H. Cushman. 
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