The Devil's playbook : big tabacco, juul, and the addition of a new generation /

"Big Tobacco meets Silicon Valley in this corporate exposé of what happened when two of the most notorious industries collided-and the vaping epidemic was born. Howard Willard lusted after Juul. As the CEO of tobacco giant Philip Morris's parent company, and a veteran of the industry'...

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Bibliographic Details
Main Author: Etter, Lauren (Author)
Format: Book
Language:English
Published: New York : Crown, [2021]
Edition:First edition.
Subjects:

Kitchigami Regional Library

Holdings details from Kitchigami Regional Library
Call Number: 338.7679 E