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Finding wisdom in brand tragedies : managing threats to brand equity by Thomas, Robert J., 1944-
New Jersey : World Scientific, 2023Call Number: Loading…
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New product development : managing and forecasting for strategic success by Thomas, Robert J., 1944-
New York : J. Wiley, 1993Call Number: Loading…
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New product success stories : lessons from leading innovators
New York : John Wiley, 1995Other Authors: “…Thomas, Robert J., 1944-…”
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Leading for a lifetime : how defining moments shape the leaders of today and tomorrow by Bennis, Warren G.
Boston, Mass. : Harvard Business School Press, 2007Other Authors: “…Thomas, Robert J., 1944-…”
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